### Q1: What is the primary purpose of using surveys as a data collection method?  
### Q2: How can you ensure the accuracy of data collected through surveys?  
### Q3: What are some challenges when integrating internal and external data sources for business intelligence?  
### Q4: How can interviews provide deeper insights compared to surveys?  
### Q5: What practices can you implement to validate data collected from customer feedback?  
### Q6: How can the integration of qualitative insights from interviews complement quantitative data from surveys?  
### Q7: In what ways can No Name utilize external data sources to enhance customer understanding?  
### Q8: What methods can be used to regularly update and cross-reference data to maintain its accuracy?  
### Q9: How does accurate data influence the decision-making process in a business intelligence context?